Creative Process

Process Factors

Creative Outcomes

Key Insights:

  • The relationship between factors is non-linear - sometimes small changes can have big effects
  • High Trial & Error amplifies both success and failure potentials
  • A strong Central Idea can partially compensate for weaker technical execution
  • Creative Solutions emerge most strongly when learning and trial/error are both high
  • The model demonstrates tipping points where certain combinations of factors produce dramatic shifts in outcomes